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How to create a Facebook Business Page in 2026

Key takeaways A Facebook Business Page is a free public profile that lets businesses post content, run ads, and talk to customers separately from a personal account. Creating a Facebook Business Page takes about 10 minutes, and you need a personal Facebook account to start. Optimizing your page with complete business details, strong visuals, and community-focused content helps it surface in Facebook search and builds credibility. Hootsuite Social OS lets you schedule posts, manage messages, and track performance for your Facebook Business Page alongside every other social channel. What is a Facebook Business Page? A Facebook Business Page is a free, public profile on Facebook built for businesses, brands, organizations, and public figures. It looks similar to a personal profile, but it comes with business tools: analytics, advertising access, team permissions, and customer messaging. Unlike a personal profile, anyone among Facebook’s 3.07 billion monthly active users ...

How to create a Facebook Business Page in 2026