How to get verified on Instagram in 2026
What does Instagram verification mean? Instagram verification is the process of getting a blue checkmark badge that appears next to your username on the platform. The verification badge signals to other users on the platform that an account really belongs to the user, artist, brand, or organization it represents. If you’re looking to enhance your presence while pursuing verification, consider brainstorming unique Instagram username ideas that reflect your brand identity. Your favorite celebrity probably has a blue checkmark on their account: Brands with a strong social media following usually have a verified badge too: But there are actually two types of verification: traditional verification and paid. Originally, verification was only available to “ notable and unique ” people or brands. The process of awarding that coveted blue checkmark was shrouded in mystery, and verification was usually restricted to celebrities and big brand nam...