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Social media image sizes for all networks [September 2025]

Social media image sizes seem to change … a lot. Never mind the confusion of new social platforms emerging, with their own content specs and aspect ratios. It doesn’t help that information about official dimensions and image sizes is surprisingly scarce. So what’s the big secret? The lack of official image guidelines is likely directly tied to the frequency of image guideline changes. The platforms don’t want to invest the time and energy to constantly update their image guidelines for end users. Fortunately, dear reader, we have invested that time and energy for you to create this comprehensive (and up-to-date) cheat sheet listing social media image sizes on all important social media platforms! Below are the most recent social media image dimensions, as of September 2025. Quick social media image sizes We go into more detail for every single network below, but this image includes the social media image sizes you probably look up most often. Basic Insta...

Instagram ads:insights

I ran ads on my posts on Instagram which helped drive engagement but now the amount of likes from that ads has disappeared but it shows when I click view my insights : e.g say a post got 1000 likes (500 from my own and then 500 from the ads I ran) Instagram now on my post only shows 500 but when I click on view insights it shows the full 1000 Do you think this is a glitch? Any one else experienced this? At first I thought it was just taking away accounts that are maybe spam but for it take away the whole amount is where I'm a bit confused. Thanks in advance

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