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19 social media best practices for faster growth

Key Takeaways AI works best with human oversight. Winning teams use AI to move faster without sacrificing quality. Listening is just as important as posting. Social listening helps you spot trends and understand how people actually feel about your brand. Social algorithms are changing. Many platforms are now rewarding brands that post relevant content consistently, not those with the biggest follower counts. Testing is how strategy gets better. Regular testing helps you understand what actually drives results, so you can double down on what works. Treat social media as a customer service channel. Responding quickly to comments and messages builds trust. Social media keeps changing, and so do the rules for what actually works. This list of 19 social media best practices will help you build a stronger strategy, create better content, and drive results you can actually measure in 2026. Bonus: Get a primer on social strategy and measurement from our free ebook on social media...

How to grow SSI in LinkedIn. In 1 month from 5 to 35

I saw a girl with 96. She's been posting every day for 1.5 years. But the posts were so lame. That's what made me think that LinkedIn has algorithms like IG.....

You write all sorts of crap and the views are growing

In general, everything is simple.

At the very start:

Scattering your LinkedIn on relevant communities and chats.

And in the beginning, add only people of your profession.

Next is posting + a neat outreach.

How to automate all this:

MarketOwl will write and publish 12–15 posts per month (3 per week). You can plug in and manage many LinkedIns from one account.

Like posts by the available community. So that each person in the company likes each other's posts. You can create a campaign through LinkedHelper, where there are infinitely many steps, and you only like the posts of your colleagues (or your colleagues like your posts).

Add yourself to relevant leads. LinkedHelper / GetSales allow you to automate sending invites (and recalling them from those who didn't accept after a month, for example). The same tools can be used to start relevant correspondence. It is important that the acceptance rate should be more than 25%.

What you can't automate: getting invites from other profiles. But this is exactly what your SSI and constant posting works for = your account becomes more visible and more people want to join you. Also because of LinkedIn and Apollo filters "writes about..."

I suppose that many of you could write about bans from LinkedIn. From my personal experience: the flow was tested on 20+ accs, and none were banned.

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