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21 social media analytics tools to boost your strategy in 2025

Wondering which of your social media tactics are working? Busy social marketers need effective social media analytics tools to focus their efforts. Let’s take a look at some of the best (free and paid) options for 2025. What are social media analytics tools? Social media analytics tools are apps and dashboards that allow you to gather information about your social media performance and your audience. Tools for social media analytics also allow you to create reports to tr ack key performance indicators in real-time and over time and present results to your team, your boss, and other relevant stakeholders. The best social media analytics tools for 2025 1. Hootsuite Best for: Business owners who run their own social media, social media managers at small businesses, medium-sized businesses, and large marketing teams. Coolest feature: Custom recommendations for the best time to post on each social account based on your accounts’ metrics an...

Free Social Media Resources, Reports and Case-Studies You need to get better At Marketing & Social Media -5

Hi, My Job is to curate best marketing resources per week for Marketers and Entrepreneurs. Here’s what I have found that might be helpful for you to get better at social media marketing.

1. TikTok’s Marketing Content Calendar 2023

The platform published a free social media content calendar for marketers to help them with planning content this year for upcoming events and events.

2. ThinkForward’s Social Media Trends Report

This no-sign up required report highlights the trends and state of social media marketing in 2023. One of the few reports with actual information about how to approach social marketing in 2023.

3. Aira’s Technical SEO Report

This report focuses on highlighting the practices related to Technical SEO. How the factors are changing for SEO & how marketers are changing their SEO practices this year.

4. Pinterest’s Infographic on Strategy Building

Pinterest shared an infographic for marketers to learn about strategy building for growing their presence on their own platform. But the strategy mentioned in infographic is also useful for other platforms.

5. Oglivy’s Report on Influencer Marketing

One of the most respected agencies in marketing published a great analysis of marketing trends in Influencer marketing. The report talks some basic and in-depth issues related to influencer marketing.

6. Adobe’s State of Retail Report

This report shows the trends among consumers that growing & how consumers are reacting during recession. This report is really helpful to understand the state of online shopping & how the consumer behaviour is changing.

7. E-commerce Advertising Predictions 2023

This report focuses on how advertising spend & practices are changing among e-commerce marketers to run successful campaigns. There is also focus on how Tiktok is taking over E-commerce worls as it’s one of the cheapest Advertising channel.

8. State of Mobile 2023

Data AI shared this report highlighting the customer lifecycle of mobile consumers, how mobile trends are changing among social media platforms. Data about leading social media platforms & Mobile-first consumers is also shared in the report.

9. Google’s Report on How Vimeo scaled Video SEO

First there was speculations that google will stop doing this type of reports. But recently Google shared how Vimeo scaled Video SEO with white hate SEO practices.

10. Facebook’s Insider Report on Changes to Platform

This isn’t a resource but Facebook revealed the changes coming to the platform regarding notifications & AI. This read might help you understand the Facebook content promotion thing better.

11. Accenture’s Report on Consumers & Metaverse Marketing

They surveyed consumers & brands regarding their perspectives on Metaverse marketing & their thoughts on how metaverse can be integrated. And also asked C-Level Executives about metaverse & Business.

12. LinkedIn’s new data on how to use LinkedIn for B2B

They shared new data on B2B marketing on LinkedIn through an infographic about how businesses can use LinkedIn to scale their business. Some amazing points on LinkedIn Events and organic growth are mentioned!

Unfortunately this sub-reddit doesn’t allow links. You can find the original post with links shared here. the original post includes 9 more free resources for you to help with marketing. This was monthly post from r/marketingcurated, You can join the sub because this might be deleted in few hours not by me.

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