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Social media image sizes for all networks [September 2025]

Social media image sizes seem to change … a lot. Never mind the confusion of new social platforms emerging, with their own content specs and aspect ratios. It doesn’t help that information about official dimensions and image sizes is surprisingly scarce. So what’s the big secret? The lack of official image guidelines is likely directly tied to the frequency of image guideline changes. The platforms don’t want to invest the time and energy to constantly update their image guidelines for end users. Fortunately, dear reader, we have invested that time and energy for you to create this comprehensive (and up-to-date) cheat sheet listing social media image sizes on all important social media platforms! Below are the most recent social media image dimensions, as of September 2025. Quick social media image sizes We go into more detail for every single network below, but this image includes the social media image sizes you probably look up most often. Basic Insta...

Twitter View Counts

Interested to know what your main takeaways are thus far from Twitter displaying tweet-level view counts. I’ve been interested to note that some of the accounts I’ve considered the “leaders” in my niche/field (based on follower counts) have surprisingly small view counts (which is something I’d previously noticed about likes and retweets).

What do we have to learn from the availability of this data - and how, if at all, are you adjusting your approaches/content as a result?

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