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21 social media analytics tools to boost your strategy in 2025

Wondering which of your social media tactics are working? Busy social marketers need effective social media analytics tools to focus their efforts. Let’s take a look at some of the best (free and paid) options for 2025. What are social media analytics tools? Social media analytics tools are apps and dashboards that allow you to gather information about your social media performance and your audience. Tools for social media analytics also allow you to create reports to tr ack key performance indicators in real-time and over time and present results to your team, your boss, and other relevant stakeholders. The best social media analytics tools for 2025 1. Hootsuite Best for: Business owners who run their own social media, social media managers at small businesses, medium-sized businesses, and large marketing teams. Coolest feature: Custom recommendations for the best time to post on each social account based on your accounts’ metrics an...
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Should WhatsApp be more privacy centere? WhatsApp rolls out new privacy features, among other updates. Is a privacy Centric WhatsApp platform Preferable?

WhatsApp announced that it will be introducing new privacy features that would give users more control over the kinds of information that others can see. According to Engadget, users may now restrict who can view their profile photo, last-seen status, and other information with the new update.

According to Engadget, the update contains a new feature that enables users to prevent certain contacts from viewing their profile photo, about, and last-seen status. This appears to be a useful function for individuals to hide from organizations, banking accounts, or weird WhatsApp users. There were only three choices on WhatsApp in the past: everyone, my contacts, and nobody. The last seen status of other users won't be visible to you if they choose to hide it from other users, according to Engadget.

WhatsApp in the past has been criticized by sections of users as not being privacy centered enough but with the new update it might just be the joining the leagues of Viber is a secure, private, fun messaging and calling app, Tok Lok app arguably the most secure messaging app with end to end encryption that does not collect or save messaging data, Signal is another end to end encryption platform that is privacy centric.

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