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How to get more Instagram followers in 2026

Key takeaways Profile optimization comes first. Your username, bio, profile photo, and highlights are what convert a visitor into a follower. Reels, carousels, and trend-led content drive the most organic reach, because Reels reach non-followers more reliably than static posts. Consistency plus discoverability wins: post 3-5 times per week, use a focused hashtag strategy, and treat Instagram SEO as part of every caption. Tracking your follower growth rate and adjusting from there is what separates accounts that grow from accounts that stall. How to optimize your Instagram profile for new followers Your profile is the deciding factor for most new follows. Someone finds a Reel, taps your handle, and gives you a few seconds to explain why they should stick around. Start by getting clear on who you’re trying to reach : Where do they live? What do they do for work? When and how do they use Instagram? What are their pain points and challenges? Learn fro...
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How much to charge for freelance work?

As the title says, I am being offered the chance to freelance to a B2B marketing company and run some of their clients’ social accounts.

Most would include reusable content, one long form blog piece repurposed and used in a variety of platforms, with additional graphics created by me, possible analytics, but the main job would be creating content, distribution of content, repurpose for other platforms and engagement with comments and community management.

I am being asked my hourly rate (Canada), but have no idea what to charge. I have 5+ years working in major news media on their social media accounts so I definitely have the experience and educational background, and don’t want to under charge, but also don’t want to nickle and dime and loose the opportunity.

We all know it doesn’t take HOURS to post to social, so I feel hourly is a tough call.

Any insights?

submitted by /u/chikaaa17
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