How social listening increases customer advocacy: 6 examples
The customer is always right. Really . The success of your brand depends on their good word. That’s why customer advocates are worth their weight in sales. But where can you find them? We’re sharing how you can use social listening to increase customer advocacy, plus six real-world examples to get inspired. Key takeaways Customer advocacy is earned, not forced. Advocacy happens naturally when brands listen, improve, and respond, not when they self-promote. Social listening turns everyday feedback into insight. Monitoring mentions and sentiment reveals customer needs and expectations in real time. Social listening helps identify brand advocates. Tracking repeat mentions and positive reviews can help you spot loyal customers. Tools like Hootsuite make advocacy easier. Brands can track sentiment, catch untagged mentions, surface trends, and be alerted of sudden changes. What is customer advocacy? Customer advocacy is the practice of nurturing relationships with your ...
